In This Place – PSA

This. This is where we are. A place where parents provide beer to 17-year-olds…where 9th graders drink r*m from coke cans during school, and kids take their first drink as young as 9 or 10. A place where alcohol tastes like lemonade, and doing 12 to 15 shots a night is commonplace.

How did it get so far away from how you and I remember it? How did casual beer drinking turn into a hard-hitting, no rules sport? Where did the line between having fun and getting blind d***k get blurred? And how did we unknowingly get swept along?

How did we land here? In this place.