Sandals Resorts
Voice Direction:
This is a simulated commercial audition for a :15 TV spot for Sandals Resorts that will run on numerous major networks. We are looking for ‘the voice’ of Sandals; one that is personality-driven, one that will stand out, one that will be recognizable, one that listeners will associate with Sandals. This voice should be smooth and should soothe all the stress out from our guests, while being fun and friendly — like a spirited friend telling you about a super exciting place where you can relax and be transported to a beach on the Caribbean where everything is included. No slate.
Script:
In the Caribbean, there are 5-star luxury resorts that are all-inclusive all the time. Sandals Resorts. Love is all you need. Because everything else is included. All you need to do now is visit Sandals.com.
Congratulations to our winners, Ann Kramer, John Watkis, and Michelle Lee. They successfully shared the love for a luxury resort, including everything stipulated by the client’s audition notes. Here are some tips on how to luxuriate in the glow of your next audition.
1st place winner: Ann Kramer
Judge's Comments
She has everything we asked for, including a smooth and fun personality. But it’s a bit delayed, not coming into play until after the first four seconds. Some audition casters would hit Stop before hearing it. Yes, in a world where a client must first screen hundreds of submissions, sometimes the screener moves through them very quickly. Recording quality is very good, except that it’s a bit low in level. But, as we’ve mentioned above, in this case, it’s not so low as to rule her out. Another technical note: the exhale at the end of “Caribbean” is abruptly cut off. It’s something only a trained ear would notice, using headphones or in a very quiet space. But when you’re touching up your own audition, it’s something to be aware of.
2nd place winner: John Watkis
Judge's Comments
Overall he gives us the mix of “calm” and “energy” that’s requested. But in the “smooth” department, he does himself no favors with huge glottal stops before both instances of the word “all.” At the other extreme, there are moments where he’s “too casual.” In particular, he misses the T sound in the second “Resorts,” making it instead sound like “Resource.” Recording quality is good, but this one, too is a tad low in level.
3rd place winner: Michelle Lee
Judge's Comments
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