Branding is one of the most elusive concepts in any industry, much less in the world of voiceovers. What is it, really? A flashy logo? A clever tagline?
In Brand Yourself, we will unlock the mystery that is branding and how you can apply branding principles to your voiceover marketing strategy.
In this class, student will learn to:
- Define branding
- Understand the principles of branding
- Understand the difference between effective branding, lazy branding, and straight-up bad branding